Monday, November 19, 2007

INDIAN TV INDUSTRY- OPPORTUNITIES FOR ENTREPRENEURS[PART-2]

INDIAN TV,GOLDEN OPPORTUNITY FOR MEDIA ENTREPRENEURS [PART-2]

It is a fact that TV Channels requirement changes every fortnight with TRP rating, TV Channel managers are also in as much tension about a series not going well with audience ,as producers because even if a KBC with Amitabh OR Shahrukh do not perform up to the expectations of sponsors,

Scope in Fiction:

Indian Entertainment scenario is mostly fiction oriented, as principal audience consists of homemakers [ I hate to call them housewives, it’s an insult to womanhood]. So whosoever can make fantastic women oriented fashionable Daily Soap is most welcome. Other fiction is also possibility.



Scope in Children Programs;

There is a huge scope ,as foreign channels are vying for grabbing Indian children’s eyeballs. They need Hindi Programs, fiction-non fiction-mythologies and especially animation is most welcome. Animation is already growing manifolds.


Scope in Non Fiction;

Since Indian news channels are very hesitant in accepting outside programs and there is no proper Documentary channel in India, it is very difficult to sell non fiction programs.

Pre Approval is best way to enter into industry;

It is the hard but easiest way to do pre sales and save yourself from botheration of investment, what you need is a complete script, which every writer-Director or Producer, who wishes to enter in Industry, must have in his hands. As your script can be your entry door in TV Industry.

Required Working Capital;

Best part of making a TV Production company is that you need only 2 computers, 1 marketing person and one permanent writer, who can make proposals quickly as per the requirement of channels. Marketing Person must be well connected to industry and if not connected, who is capable of making connection and finding requirements quickly.
Working Capital to start a TV Production company is basically a CAR, Driver and run around plus writer/marketing persons expenses/fees till the time your first project is not approved. Once project is approved, finance is available in market.

Available Professional Help;

KRS MEDIA INTEGRATION has a full fledged SCRIPT DEPARTMENT plus Marketing Consultancy Division which makes a Producers or new companies work easy, which helps in terms of Market Research, Pre Sales and guidance at every step from preparing a project report to doing your first production.

[Writer Shri Anirudh M.Dhodapkar is Chairman to Media/ Entrepreneurship/Banking/Film/TV Project Consultancy firm “KRS MEDIA INTEGRATION”, he writes for 350 Business Portals thrice a week. He is an Educator and Reiki Healer. He has overcome unimaginable circumstances and emerged victorious in 36 years of his life, that is why, he is willing to help everyone with prayers n gratitude, Email; krsresponse@gmail.com]




ORKUT VERSION
INDIAN TV INDUSTRY- GOLDEN OPPORTUNITY FOR NEW ENTREPRENEURS.[PART-1]

With the expansion of TV industry in India, Media Entrepreneurs simply got a new medium of expression, employment, fame and everything , which Indian cinema couldn’t provide them. Today TV is a much bigger industry and offer much more scope than cinema to creative youngsters.
TV Industry is much more professional and there are qualified individuals at middle and upper management level. This provides a fantastic opportunity to the talented people, who can not associate themselves with illiterate KAPOORS ,KHANS and other typical filmy families, who are outright cheaters.
This is a very interesting time for Indian Media Entrepreneurs, when most of the top TV companies are also entering in film production and creating law-order and profit in otherwise loss making Indian film industry.
Film Industry has certainly woke up to corporatization and in due course of time everything will be systematic in showbiz.
This will be a duel advantage for the youngsters,….. Kindly continue reading this article on links, as under;
BLOG OF KRS MEDIA INTEGRATION
http://krsmediaintegration.blogspot.com/
BLOG OF KRS GLOBAL BUSINESS & HR SOLUTIONS
http://krsbusinessintegration.blogspot.com/

[Writer Shri Anirudh M.Dhodapkar is Chairman to Media/ Entrepreneurship/Banking/Film/TV Project Consultancy firm “KRS MEDIA INTEGRATION”, he writes for 350 Business Portals thrice a week. He is an Educator and Reiki Healer. He has overcome unimaginable circumstances and emerged victorious in 36 years of his life, that is why, he is willing to help everyone with prayers n gratitude, Email; krsresponse@gmail.com]

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